Real Living Event
The Internet Advertising Bureau (IAB UK) is the industry body for digital advertising, committed to building a sustainable future for digital advertising.
I was commissioned to work on their annual digital event titled: Real Living. Real Living is a two-day event that brings media owners, agencies, and brands together to share marketing insights in the field of e-commerce, gaming, audio, and connected TV.
IAB UK
A bespoke version of FF Super Grotesk Bold has been created to exclusively for the Real Living event. This is to be used for all headline typeface.
Roboto regular font is introduced in all supporting copy to increase legibility.
FF Super Grotesk Bold
Headline Typeface
Roboto
Body Copy Typeface
Typography
Colour Palette
Social Media
Event Presentation
Visual Background Developments